Review: Maybelline Instant Age Rewind Eraser Dark Circles

When I was just starting out in college, I noticed something. I was starting to get dark circles under my eyes. Of course I immediately just chalked it up to me starting to sleep later. I could always just dab on some concealer anyway. I then eventually began to wonder, was it really just my terrible sleeping habits causing them? I have an average bedtime of 3AM, and sometimes I’ll even go to bed at 5AM. I don’t have insomnia, I just don’t like sleeping early. It’s weird, I know. It was only when I visited a doctor some months back did I learn that my dark circles were actually caused by my allergies which started getting worse after high school. I did a bit of research and yup, it’s true: “Very often under-eye darkness is sign of an allergic reaction, as the eyes and nose are affected by indoor or outdoor allergens that the body overreacts to…Sometimes the dark circles stem from nasal congestion, which is also a sign of allergy.” (source) Now I have a legitimate excuse for when people nag me to sleep earlier when they see my dark circles, haha.

As you’d expect, concealing my dark circles is part of my everyday makeup routine, especially if I want to appear more awake and not look like a Tim Burton character. I sometimes wear glasses too, so if I don’t then my dark circles are just emphasized thanks to the shadow the frames cast. Normally I tend to just neutralize the color of or conceal my dark circles, I don’t usually bother brightening them anymore. But one day I wondered, why not try doing that more often? Maybe it’ll make me look even more fresh and awake! So I got the Maybelline Instant Age Rewind Eraser Dark Circles to help me do just that.

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Product description:

Active Formula and Micro-Corrector Applicator erase dark circles, puffiness and fine lines instantly.

Why you’ll love it:
• Micro-Corrector Applicator micro-fills and smoothes.
• Active formula with Haloxyl reduces the look of puffiness and shadows while fading the appearance of under-eye circles.
• Apply neutralizer shade for extreme dark circles.
• Brightener shade adds a luminous touch.

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Alright, aside from the strangely worded product name (shouldn’t it be ‘Dark Circles Eraser’ instead?), I like the packaging this comes in. You get 6.0ml of product inside a durable plastic…wand or tube of sorts that has a sponge tip applicator, with a cap too, of course. Anyone else also like the color theme of the Instant Age Rewind line too? I think it’s cute and yet still appropriate for more mature ladies.

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The sponge tip is very soft and quite fluffy. The second pic is some of the product being dispensed which you do by twisting just underneath until you see it starting to soak the sponge. It took me a lot of twists before I started to see anything come out. For a minute I thought I got a faulty item.

You can’t remove the sponge tip to clean it so those who are very hygiene or germ conscious when it comes to makeup applicators might not like this too much. But, you can always try applying the product onto the back of your hand instead and work from there. Since the applicator isn’t that small either, you can’t be very precise with it and applying with the sponge can be a bit tricky. I always get some of the product on my lower lashes or waterline.

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There are six shades available for this. Mine is in “160 Brighten“. If I’m not mistaken, the other shades are actual concealers meant to neutralize or conceal your dark circles, whereas this is just really meant for brightening your under eyes. Already by looking at it you can definitely see it has a strong pink undertone. When it comes to dealing with dark circles, peach or pink tones counteract the usually purple-ish tones under our eyes that make up our dark circles. Although, for extreme dark circles, a corrector is what’s recommended most of the time because a concealer can only do so much when it comes to covering them up. I think that’s what makes this product more of a corrector than a concealer.

Now to see the product in action…

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Bare under eyes

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After applying the Maybelline Instant Age Rewind Eraser Dark Circles

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Using MAC Select Cover-Up in NW25 with Maybelline Instant Age Rewind Eraser Dark Circles applied on top

Well, talk about reverse panda eyes! When I first tried on the product on its own, I knew it was much too light. I understand that it’s meant to brighten, but it just made my under eyes look too bright. Also, since my skin has a yellow undertone and this has pink, it just looks strangely…off on me. More so if you see me in real life and not when I’m facing natural light directly like I am for these pictures. I decided maybe neutralizing the color first would help, so I tried applying my MAC Select Cover-Up in NW25 first then put the Instant Age Rewind Eraser after. After all, Maybelline says ‘Apply neutralizer shade for extreme dark circles’, which is what my Select Cover-Up is. That’s why I got it in NW25 for it to just neutralize the dark circles instead of brighten them. Doing that helped a little, meaning it was no longer as bright (or should I say white at this point), but it was still too light in color for my liking. Now I wish I had gotten another shade instead! Something like my Select Cover-Up that would neutralize and/or cover up the dark color of my under eyes instead. I have yet to try this with a concealer or type of base makeup (foundation, BB cream, etc.) on top of the product though. I’m sure that’ll help and keep the brightening effect, but reduce it just enough so that it’s not too much.

I don’t have any puffiness under my eyes so I can’t comment on whether it really helps reduce them or not, and my under eyes don’t feel any smoother after applying this. I think this product would be best for those with fairer skin tones (NC20 and below) and who have a pink undertone to their complexion too. It would also help if your dark circles aren’t as dark as mine because you wouldn’t have to apply as much as I should and you can avoid the reverse panda eye look even more.

WHAT I LIKE:
– Affordable. This was definitely less than $10.
– The sponge applicator is very soft.
– The formula isn’t that drying, but I still need to use an eye cream to moisturize beforehand.
– The formula isn’t thick nor is it too thin and runny.
– Quite easy to blend.

WHAT I DON’T LIKE/WHAT NEEDS IMPROVEMENT:
– It’s much too light for me and makes my under eyes look too bright.
– If you have extreme dark circles, you’ll need to use a neutralizing concealer/corrector first.
– Sinks into fine lines a little.
– It doesn’t seem to ‘smoothen’ out my under eyes.
– You can’t remove and clean the sponge applicator.

Purchased from: Kmart (Guam)

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16 thoughts on “Review: Maybelline Instant Age Rewind Eraser Dark Circles

  1. It is too pink. I don’t think this shade will work on me too, I wonder if they have a shade that would. I didn’t check out the make-up selection at K-Mart when I went to Guam last year. I’m forever looking for the perfect concealer for my dark circles and I still haven’t found it.

    • Same here! Either a concealer for my eyes is too drying, easily cakes up, sinks into fine lines very obviously, or is just the wrong shade entirely. The search is still ongoing, unfortunately!

  2. I am really tempted to try this product. It’s a favorite of That’s Heart I think and Promise. Sayang it’s too bright on you. And yes the sponge, I hope they’ll come up with a better packaging.

    • At the very least they could have made the sponge detachable so I can clean it. The last similar product I used I had to throw away because the applicator got moldy! Yuck!

  3. Wow, I think I need this! I am not sure if this is already available in Manila?

    I want something that will lighten and even out the skin tone under my eyes, and can be easily applied :) I like the applicator – would work like a massager too ;) Will check out the local market NOW ;)

    • Unfortunately it’s not available here. Not yet, at least. I’m actually disappointed that Maybelline Philippines has such limited products…

      I, personally, would just be happy with something that neutralizes the dark areas so that I can easily just apply my foundation or BB cream on top of it. Of course, something to brighten would still be great too!

  4. I’ve read somewhere that other factor for dark under eye circles is the shape of the eyes. Whether deep-seated or not. But whatever the reason for dark under eyes, still need to conceal it somehow. I’d like to try this product, I hope it’ll suit me. :)

    • I have deep-set eyes so I’m sure that’s a contributing factor for why my entire eye area, not just under them, is dark too. Just my luck! Haha.

    • If you feel you’re developing them, I suggest to get it checked out by a doctor asap. I’m allergic to mainly dust and pet hair and I’m currently looking for stronger medication to help me deal with it.

  5. I’ve always wanted to buy this concealer. Aside from the fact that this has been raved so much lately not only by beauty bloggers but also by a ton of YTers, I’ve been hearing nothing but good reviews about it. But now that you mention that it sinks under the fine lines, that kinda worries me. I have fine lines under my eyes and I have dryness there too, so I’m kinda bummed about that. Oh, that and I have ton of concealers that I need to empty before buying another one.

    • Same here. Aside from the fine lines, my under eyes are quite dry too so I really need to moisturize with an eye cream if I want to use this.

      This was one of those products I had high hopes for as well because I also read a lot of good reviews about it from other bloggers and beauty gurus. I wish I could try the other shades now instead. Even if it sinks into my lines, I hope it’d at least look better on me!

  6. i love maybelline mascaras but this product won’t be effect for me. it’s so light and how do you clean the spondge after use?

    • Unfortunately you can’t clean the sponge thoroughly because it can’t be removed. The most you can do is mop up any excess from the sponge with a tissue.

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